It is undeniable that times are changing and it is becoming normal to hear about businesses struggling or closing down. As a business owner, this news can be disheartening because you will never know whether you are going on the same path or not. 

But instead of fearing what can happen, you must find ways to focus back on your business goals and here are some tips on how you can do it: 

Live in the Present

There is no point of giving yourself headaches by thinking about the what-ifs while your business is still active and intact. You need to focus your energy on your business and ensure that you keep things together despite the unknown situations that you may face. If you allow yourself to think about any unfortunate future events and let it get to you, you will definitely put your business at risk of failure. 

Focus on Your To-Do List

When you’re working on your business, make it a point to see what you have on your dashboard and do it before things get busy again. Every business has their to-do lists, and it can be a hassle to do it all in a short time. With the pandemic still taking a toll in our lives, you have more spare time to accomplish some of these pending tasks. When things get busy again, get someone to help you to streamline them. 

Build Your Team Morale

It is not just you who needs a pick-me-up during these tough times. Even your workers will need some cheering up, so let them know that you are with them and do something to motivate them. You should stay positive for them and work things out together.

Rethink of Your Strategy

You should take the time to review your business strategy, especially now that things are slower than before. Assess what is working and what is not, and look into your business strategy for improvements. Brainstorm with your team and get fresh ideas that you can apply for your business. 

Start Networking and Building Relationships

If you want to attain your goals during these troublesome times, you can try to reach out and talk to your peers. Ask some tips on how they are coping with this changing world and start strengthening your relationships with them so you can help together during this time. 

Identify What You Want to Do

With the unfortunate events brought by the pandemic, you can use this time to ask yourself, “What I can do to help the world through my business?”. Many people are trying to look for ways to help out, and maybe this is the perfect opportunity for you. Look at what you can offer and start from there. 


Each one of us is now looking for a way to stay hopeful as the world continues to change due to the pandemic. Use this time to assess your strategy and reorganise your business as these will help you adjust no matter where the economy shifts in the future. Have faith and do not lose hope. We can certainly get through these tough times soon. 

Together, we can achieve something together. If you are struggling during this tough time, please know that you are not alone in this battle. Here are some articles to help you:
A Word Of Advice: Losing Our Precious Cafe
How to Tell if Your Company is Going Broke
10 Tips for Small Businesses during This COVID-19 Crisis

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36 replies on “How to Focus on Your Business Goals during Tough Times

  1. This is great advice. It’s difficult to stay focused when times are rough, but I think it’s the best time to make plans because having a good plan calms you down and helps you get through it.

    Liked by 3 people

  2. Again, great advice, not just for businesses, but with routine life-applications.
    You might be surprised how much of your advice almost quotes Bible verses!
    Keep up your excellent blog! 😉

    Liked by 4 people

    1. Thank you so much. I’m glad I manage to inspire you today, C. A. Post. I didn’t know that my advice is almost quotes Bible verses. Oh wow.

      Stay awesome and stay healthy!

      Liked by 2 people

  3. Another AWESOM Post Kally (Just the norm for you)

    Here’s the key to being and doing ALL that Kally so WISELY suggest:
    “THINK the way you want to be.”

    Now retired many years, when I was the Sales Trainer and Manager; I tried to indwell two thoughts:
    [1] YOU are the owner of your attitude; so keep control of it
    [2] One MUST think positively to attain POSITIVE results.

    May success embrace you warmly and firmly,
    God BE with you,

    Liked by 2 people

    1. Thank you Patrick for all your bottomless wisdom. I think your two thoughts are indeed clever and useful. I agree that positive attitude is the key to happiness and success in life.

      Take good care of yourself, dear friend.


  4. Great post! I’ve been trying to really work on the “living in the present” part, which is a lot more difficult than I thought it would be lol. It’s definitely helping though! Thanks for the wise insight, as always. 🙂

    Liked by 1 person

  5. Wow, thanks a million for these strategies…I love them a lot..can you help me though, I’ve always wanted to curb the world when it comes to land pollution, meaning I want to start a business on recycling, so, how do I go about naming my business and making its plan?

    Liked by 1 person

    1. First of all, set your goals: both short term and long term goals. Understand what you can accomplish immediately and what you need to achieve that.

      Then map out your obstacles. What’s stopping you and how you can overcome it. Set out a course for overcoming all the bottlenecks and don’t be afraid to seek help for doing so.

      Look at opportunities, strategies, risks and market share. From there, you can draft out a pitch deck to look for investors.

      Sounds easy, eh? But it can take months to get it right.

      As for the name, I’ll worry that later when I have researched all information I need.


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