When you talk about business ethics, it entails the policies and practices that businesses, companies and organisations follow to help them make critical decisions on topics like finances, business deals and company policies. It is also the guidelines they can follow to build their image and create a work environment equal for all. Some businesses…
Tag: Loyalty
How To Build A Loyal Customer Base
If a company or a business wishes to succeed in the business, they must have loyal customers. These loyal customers come back for many different reasons: from the quality of the products to the services offered by the company. In turn, these customers help your business stay afloat and become a way for others to…
Oh Wow, How Time Flies!
Many of you have become more than just mere readers and side audience but friends and inspirational role models to me. Two weeks ago, I celebrated my daughter’s first birthday when it strikes me that you have been following MiddleMe since I started freelancing 2 and a half years ago. You have been with me…
Guest Post: Why Your Company Logo Matters
Creating a logo and a brand for your business is a great way to help your company stand out in the minds of the customers. Brand recognition (also referred to as brand awareness) is key in winning business online, as well as in creating a strong fan base. The main benefit that your business logo…
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