What is PPC Marketing and Does it Work?

In digital marketing, you will hear the acronym PPC or Pay-Per-Click advertising when creating a working search engine optimization (SEO) strategy for clients. But what exactly is this type of advertising or marketing strategy? Is it worth investing in? In this article, we will give you a quick rundown of what PPC marketing is and…

Hottest Digital Marketing Jobs

Careers in digital marketing are rising as more companies and businesses are going mainstream through their websites and social media platforms. If you are planning to enter this career path, there are a lot of different careers to choose from which can fit your skill set and natural abilities. Here are just some of the…

6 Steps to Promote a Blog Using Pinterest

Are you a blog owner currently looking for ways to promote your blog? Many social media sites can help you expand your audience and make your blog known worldwide. Pinterest is one of these social media sites that allow people to create and share boards featuring pins of images, videos or text focusing on the…

Why Your Business Should Care About Instagram Likes

Instagram is a powerful social media platform that businesses can use to build brand awareness and reach new customers. But in order to be successful on Instagram, it’s important to have a large number of followers and likes. Here are several reasons why your business should care about Instagram likes: A Large Number of Likes…

7 Rules for Blogging and Content Marketing Success

Are you having trouble building a following for your blog? Do people think that your blog doesn’t present good content or say it is poorly written? There can be many reasons why you are not getting the hits you are looking for. There may be other blogs out there posting the same content, clashing with…

Invest In The Development Of Your Business Website

Investing in the development of your business website is crucial to your digital success in any market. If you want to make the most of your marketing efforts, you need to have a solid website to serve as your operations online foundation. You may even choose to use a company such as iTonic, a full-service digital…

How to Start a Blog You Can Grow Into a Business

Contrary to popular belief, it is straightforward to create a blog about anything or anyone. Many businesses and even personalities are looking for a side-hustle that uses blogging to build their following and earn money. However, it can be tricky to create a following and monetise it if your blog isn’t set up correctly. If…