Why Cash Flow Forecasting Is Essential for Business Survival

Smooth sales numbers can make any owner feel safe, yet many companies fail not because they stop selling but because they run out of ready cash. A simple calendar of expected money in and money out—known as a cash flow forecast—keeps that nightmare at bay. By looking a few weeks or months ahead, leaders spot…

What is The Impact Of Covid-19 On Affiliate Marketing

The coronavirus pandemic has shifted the way businesses move forward with their strategies. Some businesses were forced to close down because of the low demand or turnout from their customers while others had to shift all their strategy online. Even larger companies have been affected by huge losses, especially those industries that are dependent on…