Upselling and Cross-Selling Techniques for Freelancers

As a freelancer, it can be a repetitive cycle: constantly finding new clients, taking on their tasks, and doing the same thing over and over. Fortunately, there are many avenues for freelancers to explore to boost their profits aside from their usual trade. One of these avenues is through upselling and cross-selling. But what are…

12 Ways to Attract Customers to Your Online Store

In recent years, customers have preferred to purchase goods and services online rather than visiting the stores personally. Many prefer online purchases because they are time-efficient, and one can easily find deals that make certain products and services cheaper. While businesses recognise the importance of conforming to the extent of online stores, promoting them and…

Why Isn’t My Content Converting

Why is your content marketing not working well? You spent much time planning these contents and ensuring everything was perfect. However, you notice that no matter how much you try to promote them, they aren’t getting the clicks you estimated. If you find yourself in this situation, it can be frustrating. However, it’s also an…

Top 10 Customer Tracking Software

In recent years, businesses have been focusing more on improving their customer interactions while honing their products and services. There are many ways to enhance customer interactions, but tracking their performance can be tricky. Fortunately, customer tracking software is designed to help businesses collect the correct data and create the appropriate customer experiences. But which…

8 Strategies to Personalise the Customer Experience

When you talk to customers about what they like about a business, most will point to their experience each time they interact with the business. They would remark that a company that caters to their needs, no matter how big or small, ranks high in their books and is more likely to gain their positive…

7 Ways to Generate More Sales Leads for Your Business

For a business to grow and succeed, it needs to ensure that its customer base continues to grow and support it. There are many ways to increase a business’s customer base, including sales lead generation. Sales leads are people or businesses who can make your goods and services available. A person or company becomes a…

How to Win Clients Without Hard Selling Yourself

Whether this is your first foray into freelancing or you are already in the industry and looking for clients, selling yourself to clients is daunting. The competition is fierce for each job opening you may see, and you may end up not getting clients at all, no matter how hard you market yourself. Fortunately, there…