Are you having trouble selling your products or services to potential clients, even though you know you have a great offering and team? If that is a yes, there are many possible reasons, including brand positioning. Brand positioning is the act of framing a brand’s offerings for the situations where its customers can use them,…
Tag: Business
Is It Time To Embrace A Freelancing Hiring Strategy
Is your business slated for its next performance review? If so, consider ways to improve your business’s competitiveness in the digital age while ensuring the rest of your team can keep up with the changes. Some companies are now exploring remote work, while others are considering freelance hiring. If you are leaning towards hiring a…
When Do You Ask Your Freelancer to Leave
In the dynamic world of modern business, freelancers have become integral partners in achieving agility, innovation, and cost efficiency. Companies today rely on them to handle specialised tasks, bridge workforce gaps, or drive projects that require flexible expertise. Yet, as essential as the hiring process is, knowing when to part ways with a freelancer is…
Is Your Freelancer Is Good or Bad
In today’s fast-evolving business landscape, freelancers have become indispensable contributors to projects of all sizes. They bring agility, specialised expertise, and innovation without the long-term commitments of traditional employees. Yet as more companies rely on independent professionals, a persistent challenge emerges: how to tell whether your freelancer is truly good or bad. Unlike full-time employees…
Website Refresh vs Redesign: Which One to Choose
Has your website seen a drop in views or impressions recently? You may be considering ways to boost its performance. A website refresh or a full redesign are your main options, each with its own benefits depending on your needs. Not sure which option is right for you? Here’s a quick look at their differences…
Delegating Tasks to Freelancers: Mastering the Art of Effective Collaboration
Delegation has always been one of the most vital leadership skills in business, yet it has never been as complex—or as full of potential—as it is today. The rise of the freelance economy has reshaped how organisations distribute tasks, manage workloads, and access specialised talent. No longer limited to in-house teams, businesses today can outsource…
Identifying the Roles for Freelancers
Freelancers have not just become an integral part, but a strategic asset of the modern business ecosystem. Their rise reflects changes in technology, globalisation, and the evolving nature of work. Companies increasingly rely on independent professionals not only to reduce costs but also to access specialised expertise, increase agility, and keep up with fast-moving markets….
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