In today’s digital marketing environment, there is a growing question regarding the importance of email marketing. Some believe that it is no longer an effective tool, given the availability of digital marketing tools, and that it is now outdated. Others say it should be used as a supplementary marketing tool, not a main one. However,…
Tag: Adapt
5 Ways to Prepare Your Business for Disruption
Many find it challenging to find ways to prepare a business for any type of change when building it. Once something does happen that can disrupt a business’s operations, the business must be able to change its model to continue operations. Failure to do so can cost a business a lot of money and even…
How to Design an AI Marketing Strategy
The introduction of artificial intelligence in business has dramatically boosted many industries, especially in the field of marketing. Marketing allows businesses to understand their target market and create the necessary steps to capture them through content and offerings. AI shortens the time required to analyse the data that comes into the business and identify the…
10 Personality Traits of Successful Entrepreneurs
You will get various answers when you ask people about what they think helps a business succeed. Some would say it is the product or service offered, others would say it is the brand, and a few would point out luck. But, there will be those who would say that the entrepreneur behind the business…
12 Great Questions to Help You Reflect on Your Career Path
Before the pandemic, many of us didn’t pause for a moment and consider our careers. We slave away for hours to complete our tasks, and by the time we get home, we are too tired to give it a minute. But, the pandemic has created an opportunity for us to take a step back and…
4 Ways on How Flexibility Attracts Top Talent
With each industry constantly changing each year, employers are battling it out to get the top talent they need for their open slots. Not only is the talent pool small in specific industries, but candidates also want a quick response to their applications to check out other opportunities. Fortunately, you can tailor your hiring strategy…
Why Embracing Change is Important to Your Job
In the workplace, employees are expected to be able to adjust to any changes that may occur so they will not cause issues in the workplace’s operations. During the pandemic, for example, workers had to adapt to remote work to continue their tasks. While some people could not adapt to these changes immediately, remote work…
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